Entrepreneur Like a MOTHER jumps to No. 13 on USA TODAY list

Beth Mazza and Victoria Sivrais’s business book climbed from No. 145 to No. 13 on the USA TODAY Best-Selling Books list in its second week after launch. The momentum underscores a larger market for entrepreneurship advice tailored to mothers and women balancing work, family and ownership.

Why it matters: - "Entrepreneur Like a MOTHER: Build a Company That Buys You Freedom, Not Owns Your Life" is gaining traction fast with readers. - The book’s rise signals demand for a business model built around mothers’ lives, not traditional startup advice. - The authors frame the book as a response to a long-standing gap in women’s entrepreneurship.

What happened: - Beth Mazza and Victoria Sivrais’s book reached No. 13 on the USA TODAY Best-Selling Books list on Oct. 1, 2026. - The book marked its second consecutive week on the list. - It debuted at No. 145 the week after its Sept. 22 launch and climbed 132 spots in one week. - Wiley published the book. - The book is available in hardcover and ebook. - Readers can buy it from Amazon, Barnes & Noble and femalemavericks.com. - The site offers 20 percent off with code MAVERICK20, plus free access to the companion course and workbook.

The details: - Mazza and Sivrais say 92 percent of women dream of being their own boss, but only 11 percent act on it. - The book targets women in that gap, especially mothers. - The authors built the book from years of creating and selling two strategic advisory firms, Ashton Partners and Clermont Partners. - Between them, Mazza and Sivrais raised nine children while building their businesses. - The book lays out five Power Moves for taking a business from idea to scale. - Those moves include choosing the right idea over a passion project. - The framework also emphasizes building a "Kitchen Cabinet" of champions and connectors. - It covers money decisions, starting before feeling ready and staying open to a pivot. - The Mompreneur Mayhem Matrix, or "Triple M," helps readers choose a business model that fits family life. - The funding gap remains steep: female founders receive less than 2 percent of all venture capital and 16 percent of small business loan dollars. - Seventy-four percent of women launch businesses with personal savings or money from friends and family. - In 2022, mothers earned 63 cents for every dollar fathers made. - Women hold 14 percent of C-suite roles in S&P 500 companies. - At the current pace, women in senior leadership will not match their share of the U.S. population until 2072. - Female CEOs receive just 5 percent of mentions and quotes in news coverage. - Stories about female CEOs are shared 42 percent less often than stories about male CEOs. - Ninety-four percent of mothers report parenting-related guilt at least once a day. - The authors say closing the gap in female entrepreneurship could unlock as much as a $2.3 trillion global GDP opportunity. - Beth Mazza is a two-time entrepreneur and mother of four. - Victoria Sivrais is an entrepreneur and mother of five. - Mazza founded, built and sold two strategic advisory firms, including Ashton Partners, and has advised Fortune 1000 boardrooms. - Sivrais left corporate life early for consulting, then built and sold Clermont Partners. - Female Mavericks leads the broader movement behind the book.

Between the lines: - The sales jump suggests the book is connecting with readers beyond a niche business audience. - The marketing angle is less about hustle culture and more about entrepreneurship that accommodates caregiving and family logistics. - The data points in the book are meant to show that women’s business constraints are structural, not personal. - Sivrais casts the book’s early sales as evidence of a broader movement, not just a launch-week spike. - Mazza argues mothers’ daily realities can make them stronger founders, not weaker ones.

What's next: - The authors are likely to keep leaning on the book’s momentum as they expand awareness through Female Mavericks. - Review copies, author interviews and excerpts are available on request. - The book’s next test is whether its early bestseller performance translates into sustained demand.