Maitly AI to sponsor Texas Restaurant Show in San Antonio

Austin-based Maitly AI will sponsor and exhibit at the 2026 Texas Restaurant Show in San Antonio from July 12–14 as an official Texas Restaurant Association partner. The restaurant-focused voice platform plans to showcase hosted call-handling and reservation tools as the event expects more than 8,000 attendees and 600 exhibitor booths.

Why it matters: - Maitly AI is using one of the Southwest’s biggest hospitality trade events to reach restaurant owners and operators who need faster call handling and more reservation bookings. - The Texas Restaurant Show is expected to draw more than 8,000 attendees and more than 600 exhibitor booths, giving the Austin startup a large buyer audience in one place. - The TRA partnership gives Maitly AI a direct channel into Texas restaurant operators through member pricing, onboarding support and access to the association’s network.

What happened: - Maitly AI will attend, sponsor and exhibit at the 2026 Texas Restaurant Show in San Antonio, July 12–14. - The Austin-based company is an official partner of the Texas Restaurant Association. - Maitly AI will be at Booth #2156 for in-person visitors.

The details: - Maitly AI builds voice-driven call-handling and reservation software for restaurants. - The platform handles inbound calls, answers routine guest questions around the clock and integrates with reservation systems such as OpenTable. - Maitly has been working with the TRA to provide members access to the automated voice receptionist platform. - The TRA confirmed the partnership in a joint announcement with Maitly AI. - The partnership includes a member discount and onboarding support. - The 2026 Texas Restaurant Show follows more than 20% attendance growth in 2025. - Organizers say the event will fold the Texas Bar & Nightclub Convention into an expanded Bar & Nightclub Showcase. - The show will also feature the inaugural Lone Star Tapas Showdown, described as the first U.S.-sanctioned World Tapas Competition event. - The program includes four on-floor education stages. - The event is built around two days of networking and sales. - Organizers expect buyers, owners and decision-makers from restaurants, bars, nightclubs and other hospitality businesses across the region. - The show combines product exhibits, education sessions and live competitions for operators looking for new tools and suppliers. - The Texas Restaurant Show is described as the largest hospitality trade event in the Southwest.

Between the lines: - Maitly AI is positioning its product as a labor-saving front-of-house tool at a time when operators are trying to reduce missed calls and recover lost bookings. - The TRA partnership suggests the company is using industry association trust to accelerate adoption, not just stand out on the show floor. - The expanded show format signals that hospitality tech, beverage service and live competition are becoming more tightly linked in event programming.

What's next: - Maitly AI will use the July show to demonstrate hosted call-handling technology and reservation integrations to attendees. - The company’s next test is converting trade-show visibility and TRA referrals into restaurant customers. - The 2026 Texas Restaurant Show will run in San Antonio from July 12–14.